Quit Smoking

Even with the best of intentions, smokers who have a strong desire to quit often give up due to a resistant brain chemistry that reacts strongly to nicotine withdrawal. As lethal as it is to health and wellbeing, nicotine stimulates certain brain receptors which keep smokers puffing away. When these “feel good” receptors – also known as neurotransmitters – are deprived of the habitual dose of nicotine, the result is intense cravings that seem insurmountable.